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About us

Socks made to follow children through time
Why Toominutes

Toominutes was born from a simple gesture – a birth gift – and from the desire to design something thoughtful, useful and lasting.
It began with a set of socks designed to grow with a child, and evolved into a way of thinking about time, care and the small objects we live with every day.

Designed to mark the beginning, and to stay through growth.

Three sizes. Three pairs. One little journey.

Our story

We are a small group of designers, parents and product developers. We all have other jobs, other projects, other lives.

The idea was born when one of us became a parent, and another wanted to give a gift that felt personal: a set of socks designed to grow with a child.
That gift became a starting point.

We put our skills together and began shaping it, slowly, into something more.
An idea growing into a brand.
One minute at a time.

About the product
Our socks

Toominutes socks are crafted by people with over 15 years of experience in design and product development.
We wanted them to be as comfortable, functional and beautiful as possible: little essentials made to grow with your child.

Every detail is carefully considered, including touches usually found in adult socks, brought into a design made just for little feet.

Here’s why we are happy with our socks:
Designed in our studio in Italy. Made locally, in the same area.

Designed and
Made in Italy

Carefully selected and safety tested. OEKO-TEX® certified yarns.

Natural
cotton only

Tested over time to stay in place, without slipping or leaving marks.

Approved
by parents

Three things you can notice:
Soft protective sponge
Elastic bend and ribbed cuff
Green stitching details
Your story

Every Toominutes package carries more than just socks. It holds the beginning of a journey – the first minutes of growth, care and discovery.

Inside each box, you’ll find a heartfelt story about the feelings of becoming a parent, and a special tale to read aloud with your little one.

Designed thoughtfully, our packaging is made to be part of your family’s story – a keepsake for moments you’ll want to remember and revisit again and again.

Because every step, every minute, matters.

Every pair becomes part of a growing archive of memories.

Share your journey with us @toominuteslater
Let the minutes grow.